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Positioning a Healthcare Giant as a D.C. Force

Consumers may know your business, but when you are trying to advance a policy agenda, it’s policy makers who need to know your story. Fortunately, The Fratelli Group knows Washington.

A Fortune 10 U.S. healthcare company had a well-known network of retail stores, but Washington influencers were largely unaware of its expertise in healthcare policy. Creating and executing an inside-the-Beltway thought leadership campaign – including high-profile events and salon-style dinners that put the CEO at the table with healthcare leaders, Cabinet Secretaries and key White House officials – gave the company and its CEO the voice they needed to shape healthcare policy.

Bottom Line: The company has dramatically enhanced its profile in Washington, DC, and has the ear of top policymakers.



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Washington, DC 20036
E: fratelligroup@fratelli.com
P: 202.822.9491
Fax: 202.595.2290

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